Posted July 15th, 2008 | No Comments
Blogs are proving to be an amazingly powerful tool for almost all businesses, large and small. There are many benefits to blogging which are explained in this article… [ Continue reading this post... ]
Posted May 1st, 2008 | No Comments
Google AdWords is Googles Pay Per Click advertising service. Yahoo and Microsoft also have PPC services and most of this post applies equally to all 3 companies.
The following information is offered as advice and best practices to help you make the most of Google AdWords. It’s important to understand that Pay Per Click advertising can be very expensive if done incorrectly. Whilst we actively encourage people (including our… [ Continue reading this post... ]
Posted March 30th, 2008 | No Comments
As we described in a previous post content is king these days when it comes to search engine optimisation. Search engines love regularly updated fresh content, this post explains how to make your users love it too.
Many people don’t realise that writing copy for the web is totally different to writing for other mediums such as print. Internet studies have shown that you only have 3… [ Continue reading this post... ]
Posted March 9th, 2008 | 1 Comment
We are often asked ‘What is THE most important aspect of good search engine optimisation (SEO)?’
Is is the title tag? The meta description? The keywords? In the past these were the most important, it was easier to trick search engines with cleverly worded meta information. These days there is one simple factor that is far more important than anything else. Content.
Writing great copy for… [ Continue reading this post... ]
Posted February 24th, 2008 | No Comments
Following the success of the last post How Much Does A Website Cost? This post will answer another frequently asked question. This time it’s How Does Google Rank My Site?
As with the previous post, there is no straight and easy answer to this question as nobody outside of Google HQ knows for sure. We do have some guidelines to help us understand though.